Home improvement loan lenders in La Crosse County, Wisconsin
Fat Boy Data analyzed home improvement loan activity in La Crosse County, Wisconsin to show which lenders are making these loans, how often they approve, how often borrowers accept the offer, and how much they typically finance. 1,141 applications were decided by 58 lenders between 2023 and 2025.
La Crosse County at a glance
How La Crosse County compares
What the data shows
ALTRA Federal Credit Union made the most home improvement loans in La Crosse County, WI, 616 of them.
That is 63% of every home improvement loan originated here, so this market is unusually concentrated in one lender.
Governmental Employees Credit Union approved the highest share of applications among lenders with at least 20 decisions here, 98% of 64.
Lenders approved 89.8% of home improvement loan applications in La Crosse County, WI, 10.7 percentage points above the Wisconsin rate of 79.1%.
The typical home improvement loan here is $45K, 31% smaller than the Wisconsin typical of $65K.
Only 2 lenders here typically write at or below $35K: Park Bank, National Association, Governmental Employees Credit Union.
Each dot is one lender, placed at its approval rate. Hover for the name and sample size.
Home improvement loan lenders in La Crosse County
| Lender | Approval | Approved | Taken up | Typical loan | Loans made | |
|---|---|---|---|---|---|---|
| 1 | ALTRA Federal Credit Union | 94% | 642 / 680 | 96% | $45K | 616 |
| 2 | Governmental Employees Credit Union | 98% | 63 / 64 | 100% | $35K | 63 |
| 3 | Associated Bank, National Association | 68% | 43 / 63 | 93% | $55K | 40 |
| 4 | Verve, A Credit Union | 94% | 47 / 50 | 91% | $55K | 43 |
| 5 | Merchants Bank, National Association | 94% | 34 / 36 | 100% | $45K | 34 |
Ranked by lending volume. Approval is the share of decided applications a lender approved; taken up is the share of approvals the borrower accepted. Lenders with fewer than 20 decisions are marked as a limited sample and are never used for a “highest approval” claim. How these numbers are built.
Fat Boy found 53 more lenders.
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You are seeing the 5 largest home improvement loan lenders in La Crosse County. Unlock every lender who decided one of these loans here, what they approved, how much borrowers actually took, and how far the nearest office is.
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